Currently the number of Russian managers on all levels increased 6 million and continues to grow. MBA Programs are still the most prestigious product on the market of business education, and their proposal grows quicker than their demand. The structure and success factors are changing on this growing market. At authors’ opinion, the clear understanding and aimed construction of definite mechanisms of educational program enrichment on greater correspondence to higher expectations of potential clients could become the success factors. One of the results of program enrichment should be the intensification and the stimulation of innovation processes, initiated by its students and graduates. And if the role of business education in the field of technical innovations is mainly evaluated by the existence of stable links with the universities and the scientific-research centers, then the varied influence of business education on the development of management innovations seems to be obvious. Nevertheless more massive and system investigations of business education influence mechanisms on Russian national innovational system are need, and the role of university science is difficult to exaggerate in this situation. These investigations are more reasonable because more clear understanding of promising mechanisms would stimulate and support the appropriate influence with low costs. The influence of some business education factors is illustrated on the base of the experience of the oldest Russian business school – International Institute of Management LINK – the aged partner of The Open University Business School (UK). In different situations each of these factors acts as the efficient catalyzer of the innovations on the enterprises. The mechanisms of this influence are analyzed what allows to construct the systems of more intensive usage of business education programs potential inside the educational organization.
Ключевые слова: MBA program, key success factors, situational approach to innovations, instigated innovations, prepared innovations, management innovation selection