The article introduces the main approaches to the use of creative technologies of cross-border cooperation to strengthen Russia’s competitive position in the global market. Based on the analysis international practice the author characterizes creative technology as part of mechanisms of creative economy development, intended to improve the quality of life of the population and contribute to the promotion of the region on the global market. In the article, special attention is given on the development of creative technologies of cross-border cooperation of Russia and China as strategic partners in the geoeconomic competition on the global market in the conditions of implementation of the sanctions policy against our state
Keywords: geoeconomic competition, creative economy, cross-border cooperation, strategic partnership