Identifying the risks with a positive effect in project management

The article examines the importance of managing project opportunities — risks with a positive effect — and proposes tools for their identification. To confirm the relevance of the problem, a study was conducted on risk management practices in Russian companies. It was revealed that opportunities receive significantly less attention than threats, while most respondents consider opportunity management is important for project success. To address this issue, the authors developed three tools to facilitate the identification of project opportunities. The “Project Opportunity Map” is developed based on the Lean Canvas model and considers the impact of opportunities both on the project itself and the organization as a whole. The “Project Positive PEST» tool is developed based on the PEST model, that was modified specifically to identify risks with positive effects. As a third tool, recommendations were developed for using generative AI text models to identify project opportunities.

Keywords: project opportunity, positive risks, project risk identification, Project Positive PEST, risk management tools.

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