Business models in the circular economy

The concept of a circular economy requires the development and implementation of business models that allow using as few resources as possible for as long as possible while maximizing value and benefits. Businesses and organizations seeking to adopt a circular economy model must adopt new types of business models. Innovations in business models are the most important condition for the successful implementation of the main ideas of the circular economy at the organizational level of the enterprise, since it is they that allow you to change the basic logic of business processes, harmonize and develop incentives of various stakeholders. The aim of this work is to review the literature on the topic of innovation in business models that make it possible to put into practice the main ideas of the circular economy. The evolution of the concept of circular business models is analyzed. The main types of circular business models and ways of forming circular business models in companies are identified. The tools for the development of circular business models are considered. A scheme for the formation of a circular business model based on the analysis of the current business model of an enterprise is proposed.

Keywords: circular economy, business model, business model development tools, organizational innovation

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