The article presents the author's concept of university integration into the regional environment. The tendencies of modern state policy include the need for a significant transformation of the issues of interaction between universities and regional authorities, enterprises and organizations of localization areas. Creating sustainable relationships in the region is a long and time-consuming process that must satisfy all of its sides. The proposed model of the transformation of Tver State University into a regional center for social development lays the foundation for the advanced development of the university as a source of qualified personnel, promising research and development and transformations of the urban and regional environment in the Tver region
Keywords: centers of social development, university, transformation, influence, efficiency